Cybersecurity risk is skyrocketing—but most businesses still underestimate it. In this episode of The Digital Shift, we talk with David Strom, Owner of David Strom Inc., a legacy media platform that has been shaping cybersecurity conversations since 1992. With decades of experience covering IT and security journalism, Strom brings an insider’s view on what companies still get wrong about cyber risk, communication, and content credibility.

In this conversation, we unpack why organizations continue to undervalue the business impact of breaches, how misinformation skews cybersecurity decision-making, and why AI-powered content and automation are becoming essential tools in the fight for accurate awareness.

Key highlights from this episode:

💥 The hidden costs of underestimating cyber risk

🧠 Why most companies fail to communicate cybersecurity value

📊 The rise of AI in cybersecurity journalism and content vetting

🔒 Vetting remote workers as a security measure

⚙️ Automated tools that fix vulnerabilities before they spread

📰 How editorial credibility shapes cybersecurity perception

If you’re a business leader, CISO, or IT professional, this episode will reshape how you think about risk, communication, and the media’s role in cybersecurity.

🔔 Don’t forget to subscribe to The Digital Shift for more conversations at the edge of innovation, technology, and business.

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🧑 Today's Guest Information:

LinkedIn: https://www.linkedin.com/in/davidstrom/

Website: https://strom.com/

⏱ Timestamps

00:00:00 - The Cyber Risk Mirage

01:18 - David Strom’s Background & Media Journey

06:30 - Creating High-Quality Cybersecurity Content

07:40 - Avoiding Vendor Misinformation

11:21 - Why Businesses Underestimate Cyber Risk

20:00 - Remote Teams & Security Challenges

24:30 - Rise of Automated AI Tools for Vulnerability Management

26:00 - Preparing for Vendor Evaluations

28:57 - The Editorial Budget Challenge

33:00 - Resources, Recap & Final Thoughts

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