Today we discuss why focus groups should not determine how shiny your shrimp is, nor if your work will actually be effective. Apologies in advance to anyone named Nancy. Based on the tweet: You should always focus group creative, assuming your goal is creative that satisfies 30 people. <a rel="payment" href="https://leeclowsbeard.locals.com">Support the show</a>

Today we discuss why focus groups should not determine how shiny your shrimp is, nor if your work will actually be effective. Apologies in advance to anyone named Nancy. Based on the tweet: You should always focus group creative, assuming your goal is creative that satisfies 30 people. Support the show

Today we discuss why focus groups should not determine how shiny your shrimp is, nor if your work will actually be effective. Apologies in advance to anyone named Nancy. Based on the tweet: You should always focus group creative, assuming your goal is creative that satisfies 30 people. <a href="https://leeclowsbeard.locals.com" rel="noopener noreferrer">Support the show</a>

The Daily Beard No. 35 – Truth is Not a Two-Way Mirror

Since 2009, @leeclowsbeard has tweeted a daily crumb of wisdom about creativity in general and/or life in advertising in particular. The Daily Beard takes one of LCB's past 2,700+ tweets and briefly expands upon its meaning. This podcast is the audio portion of The Daily Beard video which can be found on YouTube at the OfficialLCB channel. @leeclowsbeard is the work of writer and creative director Jason Fox.

Share The Daily Beard No. 35 – Truth is Not a Two-Way Mirror

Sign up to save your podcasts

The Daily Beard No. 35 – Truth is Not a Two-Way Mirror

The Daily Beard No. 35 – Truth is Not a Two-Way Mirror