Today we turn from focusing on one message to focusing on one audience. But please continue to do the former while addressing the latter. Based on the tweet: If you keep second-guessing the work based on its appeal to your secondary audience, maybe they shouldn’t be secondary. <a rel="payment" href="https://leeclowsbeard.locals.com">Support the show</a>

Today we turn from focusing on one message to focusing on one audience. But please continue to do the former while addressing the latter. Based on the tweet: If you keep second-guessing the work based on its appeal to your secondary audience, maybe they shouldn’t be secondary. Support the show

Today we turn from focusing on one message to focusing on one audience. But please continue to do the former while addressing the latter. Based on the tweet: If you keep second-guessing the work based on its appeal to your secondary audience, maybe they shouldn’t be secondary.&nbsp;<a href="https://leeclowsbeard.locals.com" rel="noopener noreferrer">Support the show</a>

The Daily Beard No. 72 – All Things to the Wrong People

Since 2009, @leeclowsbeard has tweeted a daily crumb of wisdom about creativity in general and/or life in advertising in particular. The Daily Beard takes one of LCB's past 2,700+ tweets and briefly expands upon its meaning. This podcast is the audio portion of The Daily Beard video which can be found on YouTube at the OfficialLCB channel. @leeclowsbeard is the work of writer and creative director Jason Fox.

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The Daily Beard No. 72 – All Things to the Wrong People

The Daily Beard No. 72 – All Things to the Wrong People