In this episode we go further down the customer growth rabbit hole and explore one of the most dangerous topics for an organisation to ignore: customer best practices.

The cost to failed projects and practices is millions of dollars per year, thousands of hours and loss of trust.

We explore why and how we can prevent our organisations from succumbing to that fate.

In this episode we go further down the customer growth rabbit hole and explore one of the most dangerous topics for an organisation to ignore: customer best practices. The cost to failed projects and practices is millions of dollars per year, thousands of hours and loss of trust. We explore why and how we can prevent our organisations from succumbing to that fate.

The Danger and Power of Customer Best Practices

If you’re a sales leader, executive, key account manager or customer serving professional in a B2B industry, you're in the right spot! I want to show you how you can activate the three core drivers that produce fanatical fans and highly profitable customers for life.


Hi, I'm Jermaine, a customer growth author, speaker, consultant, and business relationship specialist. I help key account leaders become the advisers their customers never want to leave. Make sure you subscribe to this podcast to be notified whenever a new episode drops. 

Be sure to check out my website for some informative content on the blog: jermaineedwards.com

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If you’re a sales leader, executive, key account manager or customer serving professional in a B2B industry, you're in the right spot! I want to show you how you can activate the three core drivers that produce fanatical fans and highly profitable customers for life. Hi, I'm Jermaine, a customer growth author, speaker, consultant, and business relationship specialist. I help key account leaders become the advisers their customers never want to leave. Make sure you subscribe to this podcast to be notified whenever a new episode drops. Be sure to check out my website for some informative content on the blog: jermaineedwards.com

If you’re a sales leader, executive, key account manager or customer serving professional in a B2B industry, you're in the right spot! I want to show you how you can activate the three core drivers that produce fanatical fans and highly profitable customers for life.


Hi, I'm Jermaine, a customer growth author, speaker, consultant, and business relationship specialist. I help key account leaders become the advisers their customers never want to leave. Make sure you subscribe to this podcast to be notified whenever a new episode drops. 

Be sure to check out my website for some informative content on the blog: jermaineedwards.com

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The Danger and Power of Customer Best Practices

The Danger and Power of Customer Best Practices