At just 14, Shawn Henry dove into entrepreneurship by buying productivity software and learning ad strategies through trial and error. His early venture into online marketing and software sales generated a five-figure exit, setting the foundation for his impressive career, which has since brought in $580 million for clients in just four years.

Shawn Henry on Instagram:

https://www.instagram.com/shawnhvs/

0:00 - Starting at 14 with $200

6:46 - Transitioning from fixed-fee agreements to revenue-sharing deals

9:27 - Creating vs. hiring A-Players

13:33 - Emphasizing results over ego with flexible thinking

15:52 - Prioritizing speed and efficiency by identifying revenue-driving problems

23:41 - Budget management and ads

28:30 - Shawn’s highest daily ad spend; scaling with ads

31:15 - “Going beyond high-ticket sales”

34:10 - “Make money” offers; creating unique mechanisms that solve people’s problems

35:30 - Avoiding loss of authority by carefully structuring client relationships

43:40 - Shifting to cause-and-effect thinking to improve client relationships

51:42 - Vision; reflection and feedback loops

1:00:43 - Using AI for copy and creative

1:04:36 - Acquiring high-end clients; getting clients to a billion a year

1:11:25 - Shawn’s long-term vision for his personal brand

1:17:00 - Personal growth; mindset for reaching the next level

1:23:24 - Automated trading and growing capital