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Forget who owns the customer. It's who owns the customer experience. Becky and Laird discuss this question and the challenges of the four-legged stool in the age of the empowered consumer. Plus, #FreethePink and Becky gets a new LinkedIn skill.
The Great Insurance Debate: Who Owns the Customer—Agent or Carrier?
By Becky Schroeder & Laird Rixford5
11 ratings
Forget who owns the customer. It's who owns the customer experience. Becky and Laird discuss this question and the challenges of the four-legged stool in the age of the empowered consumer. Plus, #FreethePink and Becky gets a new LinkedIn skill.
The Great Insurance Debate: Who Owns the Customer—Agent or Carrier?