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Let's talk some business basics 101. You never want a potential client to have to make a decision, you want them to make a choice. If you don't have a decoy offer you are missing out on business.
By Trevor Howard: Business Marketing ExpertLet's talk some business basics 101. You never want a potential client to have to make a decision, you want them to make a choice. If you don't have a decoy offer you are missing out on business.