Trump's followers are not loyal because of what Trump does or says, but how he makes them feel. 

Imagine you're a blue-collar worker and you bust your ass and you still can not make enough money for a home, a car, and to take care of your family.  You are trying the best you can and it is not enough.   How do you feel?

Sam Harris did a better job: https://podcasts.google.com/feed/aHR0cDovL3dha2luZ3VwLmxpYnN5bi5jb20vcnNz/episode/OTk2MmQ4MmYtYTZhYi00ZWI3LWE2YmItYjA2OWEwYWVjNWEy?ep=14