<p>We're back with a BRAND-NEW bonus episode!</p><p>We went Behind the Barricade with a special guest, AllyFormanek, CEO of Visit Rapid City to talk about the real impact of our biggest events. From BHSSR to RRC, we’re diving into how these iconic weekends fuel local tourism, support businesses, and help shape the story of our city. Becausethese events aren’t just traditions… they’re what makes us a destination. </p>

We're back with a BRAND-NEW bonus episode! We went Behind the Barricade with a special guest, AllyFormanek, CEO of Visit Rapid City to talk about the real impact of our biggest events. From BHSSR to RRC, we’re diving into how these iconic weekends fuel local tourism, support businesses, and help shape the story of our city. Becausethese events aren’t just traditions… they’re what makes us a destination.

The Destination Effect

The Monument: Behind the Barricade pulls back the curtain on the live event world. From backstage chaos to front-of-house finesse, this podcast dives into the real stories and untold moments of venue life. Whether we’re talking booking 101, quick flips between events, keeping the crowd hyped (and in check) during a hockey showdown, or the magic of a perfectly executed show—our team shares what really goes down behind the scenes. If you've ever wondered what it takes to bring the big nights to life, this is your all-access pass.

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The Destination Effect

The Destination Effect