I was reading yet another lament at the death of a much-loved publication because advertising doesn’t work any more and they couldn’t execute the pivot to subscription (fewer and fewer can). Ads no longer work because of the Google/Facebook duopoly; suddenly I was thinking “This reminds me of something.” After wandering the dusty back corridors of memory I came up with names that will be familiar to a few oldsters: Fafhrd and the Gray Mouser. No, really...