In this podcast, Bryna Haynes explains the difference between expertise and thought leadership.  She has helped hundreds of thought leaders deliver their messages.

In this podcast you will discover:

• What is the real difference between an expert and a thought leader?
• What kinds of questions do thought leaders ask themselves?
• What is the single biggest thing you MUST do before creating a thought leadership brand?
• Why is writing a book the best way to establish thought leadership in your niche?
• Do you have any advice for new business owners when it comes to stepping onto a thought leadership path?