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In this episode of The Digital Handshake, host Scott Jorgensen sits down with renowned plastic surgeon Dr. Jason Pozner to discuss the importance of authenticity in building a strong digital presence. From navigating online reviews to balancing credibility with marketing trends, Dr. Pozner shares lessons learned over decades of practice. He also offers candid insights into smart investments, the pitfalls of gimmicky social media tactics, and why treating patients like family is the foundation of long-term success.
In this episode of The Digital Handshake, host Scott Jorgensen sits down with renowned plastic surgeon Dr. Jason Pozner to discuss the importance of authenticity in building a strong digital presence. From navigating online reviews to balancing credibility with marketing trends, Dr. Pozner shares lessons learned over decades of practice. He also offers candid insights into smart investments, the pitfalls of gimmicky social media tactics, and why treating patients like family is the foundation of long-term success.