Sign up to save your podcasts
Or
Share The Digital Presence in Lead Generation with Rivers Pearce, CEO & Co-Founder of w8less
Share to email
Share to Facebook
Share to X
Share to email
Share to Facebook
Share to X
Or
The Digital Presence in Lead Generation with Rivers Pearce, CEO & Co-Founder of w8less
Hello and welcome to CEO Secrets. Today is another exciting episode with our guest who is also one of the experts when it comes to technology. Let's welcome Rivers Pearce, CEO & Co-Founder of w8less.
Rivers Pearce is a strategic advisor and consultant primarily working in the real estate and real estate technology sector. In early 2010, he came to BoomTown to start their Search Engine Marketing department. Applying many agency best practices, he helped scale BoomTown’s client base from 70 to well over 3000 clients. He has over 12 years of experience in the online marketing and advertising space, working with numerous Fortune 500 companies across the e-commerce, travel and real estate verticals.
Let's hear today from Rivers on how he started his company and how the technology and digital marketing can help realtors achieve high results in lead generation.
Top Takeaways:
1. Why you need to hire an external marketing professional (5:51)
2. SEO Marketing vs. TV ads (17:05)
3. River's thoughts in creating an app under your own brand (20:12)
4. Keywords that are effective and yield high returns (23:01)
5. Challenges in building sales funnel (32:16)
6. Common mistakes that people make in lead generation (40:38)
Episode Transcript:
https://docs.google.com/document/d/1atNjLrR2Td4HrMmdHh2QSZfBWCH0e_ZOiQIU2iWw9d4/edit?usp=sharing
View all episodes
By Christopher Watters
4.9
1616 ratings
Hello and welcome to CEO Secrets. Today is another exciting episode with our guest who is also one of the experts when it comes to technology. Let's welcome Rivers Pearce, CEO & Co-Founder of w8less.
Rivers Pearce is a strategic advisor and consultant primarily working in the real estate and real estate technology sector. In early 2010, he came to BoomTown to start their Search Engine Marketing department. Applying many agency best practices, he helped scale BoomTown’s client base from 70 to well over 3000 clients. He has over 12 years of experience in the online marketing and advertising space, working with numerous Fortune 500 companies across the e-commerce, travel and real estate verticals.
Let's hear today from Rivers on how he started his company and how the technology and digital marketing can help realtors achieve high results in lead generation.
Top Takeaways:
1. Why you need to hire an external marketing professional (5:51)
2. SEO Marketing vs. TV ads (17:05)
3. River's thoughts in creating an app under your own brand (20:12)
4. Keywords that are effective and yield high returns (23:01)
5. Challenges in building sales funnel (32:16)
6. Common mistakes that people make in lead generation (40:38)
Episode Transcript:
https://docs.google.com/document/d/1atNjLrR2Td4HrMmdHh2QSZfBWCH0e_ZOiQIU2iWw9d4/edit?usp=sharing