No one can argue the world in which we live is a digital world. But, what does that mean for sales? Many people have interpreted digital sales to mean social selling and have argued social selling is and will be the only way to sell. Mario Martinez, CEO of Vengreso, argues that digital sales is more than just social selling, it's understanding where the customer is and meeting them there. Digital sales is a combination of all the tools sales reps have in their hands on. In this episode, Mario settles the debate on social selling and opens the listener's mind to new possibilities for selling in a digital world.