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The Digitizing Word-of-Mouth Revolutionizing Construction
The Digitizing Word-of-Mouth Revolutionizing ConstructionThis episode on AEC Trailblazers: The Founders Files, isn't just about construction tech – it's about the inspiring journey of Chloe Smith, CEO of Mercator AI. Chloe comes from a family steeped in construction, a legacy that spans over 40 years. But her path to Mercator wasn't paved with glamour. Chloe offers a refreshing perspective on the startup world, one that emphasizes testing your limits and pushing your potential.
It was this entrepreneurial spirit, coupled with a keen eye for opportunity in the construction industry, that sparked the creation of Mercator AI. Chloe and her team saw a chance to revolutionize the way business is done in construction - the "digitizing word-of-mouth" of the construction industry. Mercator leverages technology to become the go-to platform for project insights, empowering business development professionals across construction, real estate, and manufacturing.
To hear Chloe's full story, from her unique perspective on entrepreneurship to her insights on human potential and leading a construction intelligence powerhouse, tune in to the full episode!
About Chloe Smith
Chloe Smith is the CEO and Co-founder of Mercator AI, a construction intelligence platform that delivers project insights for business development professionals across construction, real-estate, and manufacturing. Before launching Mercator, Chloe developed a market intelligence tools for business developers in the marketing and advertising space, where she helped reduce time spent on gap analyses in new markets. With a strong background in data strategy, big data, AI, and data monetization, Chloe was able to leverage her expertise to create Mercator. Today, Mercator analyzes millions of construction data activities—from conception to post-construction—to enable early project detection, uncover risk signals, and surface competitive and client insights in real-time. At the core, she’s an entrepreneur, biker, climber, skier, surfer, F1 fanatic, and a maker of things.
This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit everse.substack.com
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By e-verseThe Digitizing Word-of-Mouth Revolutionizing ConstructionThis episode on AEC Trailblazers: The Founders Files, isn't just about construction tech – it's about the inspiring journey of Chloe Smith, CEO of Mercator AI. Chloe comes from a family steeped in construction, a legacy that spans over 40 years. But her path to Mercator wasn't paved with glamour. Chloe offers a refreshing perspective on the startup world, one that emphasizes testing your limits and pushing your potential.
It was this entrepreneurial spirit, coupled with a keen eye for opportunity in the construction industry, that sparked the creation of Mercator AI. Chloe and her team saw a chance to revolutionize the way business is done in construction - the "digitizing word-of-mouth" of the construction industry. Mercator leverages technology to become the go-to platform for project insights, empowering business development professionals across construction, real estate, and manufacturing.
To hear Chloe's full story, from her unique perspective on entrepreneurship to her insights on human potential and leading a construction intelligence powerhouse, tune in to the full episode!
About Chloe Smith
Chloe Smith is the CEO and Co-founder of Mercator AI, a construction intelligence platform that delivers project insights for business development professionals across construction, real-estate, and manufacturing. Before launching Mercator, Chloe developed a market intelligence tools for business developers in the marketing and advertising space, where she helped reduce time spent on gap analyses in new markets. With a strong background in data strategy, big data, AI, and data monetization, Chloe was able to leverage her expertise to create Mercator. Today, Mercator analyzes millions of construction data activities—from conception to post-construction—to enable early project detection, uncover risk signals, and surface competitive and client insights in real-time. At the core, she’s an entrepreneur, biker, climber, skier, surfer, F1 fanatic, and a maker of things.
This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit everse.substack.com