In this episode, Alex Onaindia and Jonathan Lubic, co-founders of Distinction Agency, speak with DJ and Producer, Morgan Page.

Morgan Page is a Grammy Nominated DJ and Producer who has performed at many of the largest venues and music festivals in the world. Alex and Jonathan speak with Morgan about the evolution of marketing in the music industry. He has a deep understanding of social media and marketing. Morgan explains how earlier in his career social media was so much simpler. He credits having a good team around him and focusing on building a consistent brand over time. Morgan explains how there is a limited commodity of attention and building a niche community of rabid fans pays dividends. During the COVID-19 pandemic, Morgan has been able to focus on livestreaming and interactions with fans who may not be going to live shows anymore. Morgan utilizes large platforms like Facebook and Instagram but has also focused on newer platforms like Cameo, Patreon and Twitch to connect with fans. Morgan is looking forward to playing live shows again after the pandemic. He describes the rush and feeling of electricity that comes with playing in front of thousands of fans. Make sure to subscribe, follow us on social media and leave a review.

Video version available on our YouTube Channel, @thedistinctbrandpodcast.