The Empower Podcast

The DIY Story of Erica Domesek, Founder of P.S. - I Made This


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Named the "Millennial Martha" by AdAge, Erica Domesek is a powerhouse in the world of DIY, lifestyle tips, and an authority in building a unique, creative, and engaging brand. Starting from a serendipitous exchange in 2009, she's built P.S. — I Made This… into a lifestyle brand recognized around the world. She has appeared on on The Today Show, The Rachael Ray Show, has judged TLC's The Craft Wars, and is constantly making her work known around the world.

However, it wasn't always smooth sailing for Erica. As she tells us in this week's episode, there were ups-and-downs along the way, the path forward wasn't always clear, and success never guaranteed.

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The Empower PodcastBy Empower