This episode examines how modern marketing taps into our deepest spiritual longings—the "God-shaped vacuum"—and uses dopamine-driven techniques to influence behavior, especially among children and teens.

Guest Walt Mueller unpacks persuasion strategies and individualized targeting via social media and AI, showing how ads sell worldviews as much as products.

Practical takeaways include nurturing a biblical identity for kids and recognizing marketing's tactics to help families think critically about media and consumerism.