When "SHIFT" Happens.

The Dopamine Trap That’s Killing Your Drive


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Most people think their lack of focus, energy, or discipline is a motivation problem.
It’s not.

In this episode, I break down the dopamine trap — a silent loop that keeps high performers stuck, flat, and constantly distracted without realising why.

We talk about:

  • What dopamine actually is (and why it’s not pleasure)
  • How modern life floods your brain with cheap stimulation
  • Why anticipation feels better than achievement
  • How scrolling, snacking, distraction, and avoidance quietly kill motivation
  • Why driven, intelligent people are most at risk
  • The real cost of staying stuck in this loop
  • And how to start pulling yourself out without extreme rules, monk mode, or deleting your life

This isn’t about perfection, punishment, or doing more.
 It’s about structure over stimulation — and reconnecting dopamine to effort, values, and real progress.

If you’ve ever said:
 “I know what to do, I just don’t do it”
 “I feel flat”
 “I’m tired all the time”
 “I can’t focus like I used to”

This episode will hit home.

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When "SHIFT" Happens.By Online Gordy