You may have the best product in the world, but without a successful and customer-specific demo, it can be difficult to get prospects on board. As the Director of Sales Engineering at Guru, Rob Falcone is a wealth of knowledge when it comes to delivering meaningful experiences to customers and how demos play an important role in that. In this episode, Jeremey and Rob walk through the entire demo process, covering everything from the importance of discovery to tips on how to successfully close.