In this inaugural episode we talk to Benoit Ams, founder, owner, designer …. Renaissance Man extraordinaire at Smith & Norbu, a brand that offers tailor-made, subtly branded eye-wear for sophisticated clients. The Smith & Norbu optical frames are made from yak horn, which Benoit … <a href="https://ueberbrands.com/2015/09/14/episode-01-the-draw-of-bespoke-and-subtle-sophistication/">Continue reading <span class="meta-nav">→</span></a>

In this inaugural episode we talk to Benoit Ams, founder, owner, designer …. Renaissance Man extraordinaire at Smith & Norbu, a brand that offers tailor-made, subtly branded eye-wear for sophisticated clients. The Smith & Norbu optical frames are made from yak horn, which Benoit … Continue reading →

In this&nbsp;inaugural episode&nbsp;we talk to&nbsp;Benoit Ams, founder, owner, designer …. Renaissance Man extraordinaire at&nbsp;Smith &amp; Norbu, a brand that offers tailor-made, subtly branded eye-wear for sophisticated clients. The Smith &amp; Norbu optical frames are made from yak horn, which Benoit … <a href="https://ueberbrands.com/2015/09/14/episode-01-the-draw-of-bespoke-and-subtle-sophistication/" rel="noopener noreferrer">Continue reading →</a>

The Draw of Bespoke and Subtle Sophistication – Benoit Ams, Smith & Norbu

Conversations with brand builders who seduce, rather than sell, add myth to the material and let their brands shine - we call them Ueber-Brands.  Go to www.ueberbrands.com for rich podcast notes, pictures, further reading and for our blog.  We appreciate comments and (good) ratings ;-)

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Conversations with brand builders who seduce, rather than sell, add myth to the material and let their brands shine - we call them Ueber-Brands. Go to www.ueberbrands.com for rich podcast notes, pictures, further reading and for our blog. We appreciate comments and (good) ratings ;-)

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The Draw of Bespoke and Subtle Sophistication – Benoit Ams, Smith & Norbu

The Draw of Bespoke and Subtle Sophistication – Benoit Ams, Smith & Norbu