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Bring a Trailer redefined how enthusiasts and collectors buy, look at, and even price collectors cars. Sometimes it's even boring pedestrian Ford pickup trucks. But what was once a blog throwing up Craigslist links you might text your friends has morphed into an online auction house listing Bugattis and Ferraris alongside E30 3-Series and classic Chevys.
From eye-popping sales to reordering the market to a rabid comment section to kicking off an entirely new industry, Bring a Trailer has become a juggernaut. But how has the site kept the secret sauce, fended off the competition, and dealt with controversies?
The Drive's Editor-In-Chief Kyle Cheromcha and Director of Content and Product Joel Feder are joined by Howard Swig who nows serves as the President of Bring a Trailer to discuss how the site has kept the secret sauce, fended off the competition, and dealt with controversies.
Stories referenced in today's episode:
This 1992 Volkswagen Golf GTI Sold for $87,000 on Bring a Trailer
Bring a Trailer Says $87,000 VW GTI Auction Was Legit
Extremely Normal Ford F-150 on Bring a Trailer Begs the Question: Do Boring Vehicles Belong on Auction Sites?
Recently Unearthed 1983 Ford Probe IV Concept Hits Bring a Trailer
00:00 - Intro
05:48 - The evolution of Bring a Trailer
10:35 - The team today
12:25 - How listings are vetted
15:31 - In-house inspection services and extra services
19:12 - How regular cars get into Bring a Trailer
21:17 - The comments
27:22 - Shill bidding, AI-created photos for a listing, and suspect listings
32:39 - The Bring a Trailer tax and setting records with outliers
35:56 - The fees and business end
38:52 - Money laundering claims
40:59 - Cars being sold repeatedly on the platform
42:45 - Market trends
45:28 - Competitors after creating an industry
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General Motors just laid out its future and it's wrapped around bets on AI, new EV battery chemistry, new EVs, and autonomous vehicles. But the automaker's in the midst of launching new clean-sheet V8s, what gives?
The automotive Goliath is still committed to and sees EVs as the end game with an electric future, but the road to get there seems to be filled with curves. But regardless of what's powering a vehicle the race to have the best technology and most impressive features is on. From how vehicles are being designed and manufactured to the features, capabilities, and services offered, GM says it wants to be the leader.
The Drive's Director of Content and Product Joel Feder is joined by Jaclyn McQuaid, who is the senior vice president of vehicle products at General Motors, to discuss the automaker's future including vehicles, technology, services, and how it aims to compete in an ever evolving, and competitive, marketplace.
Stories referenced in today's episode:
GM Just Laid Out Its Entire Future. It Runs on AI, Eyes-Off Driving, and One Central Computer
GM Is Rebooting OnStar as Your Personal AI Assistant—and Killing Off Its Brand Apps
GM Wants Your Truck to Run Errands Without You
GM’s Next-Gen EVs: The Two-Pronged Strategy to Unlock Maximum Efficiency and Space
GM’s New 8.3L Duramax Diesel: Here’s the Full Spec Download
New GM Truck V8s Beat Ford and Ram on Horsepower: Here’s the Full Spec Download
2027 GMC Sierra Gets Even Fancier With Articulating Screen and Headrest Speakers
2027 Chevy Silverado Enters the Fight With New Small-Block V8s, Fresh Looks
00:00 - Intro
05:51 - New V8s, but the future is electric
07:17 - Using AI to half development time
12:55 - Next-gen EVs
20:00 - Rebooting OnStar
27:21 - Software-defined vehicles and central compute
34:47 - Autonomy
41:40 - Electric trucks
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Arguably the Corvette is General Motors' most iconic and important vehicle even if it's not a sales leader. As the possible finale of the C8 Corvette lineup arrives in the form of the Grand Sport a new leader is taking over the team and all of GM Performance. It's a critical moment, and Tony Roma has big shoes to fill.
As the next-generation Corvette takes shape, the next-generation Blackwings start development, and the Camaro nameplate sits in the corner on hiatus, again, for now, Roma must make tough decisions that include V8 engines, maybe manual transmissions, and much more. Enthusiasts are watching, anxiously with anticipation. But cars require business cases and Roma knows what has to meet the mark to get approved in a board room.
The Drive's Editor-In-Chief Kyle Cheromcha and Director of Content and Product Joel Feder are joined by Tony Roma who now serves as Executive Chief Engineer for the Chevy Corvette and Performance Cars at General Motors to discuss the automaker's most prized sports cars now and into the future. And yes, there's Camaro talk.
Stories referenced in today's episode:
We Drove the New LS6-Powered 2027 Chevy Corvette Lineup. Here’s the One to Get
Corvette ZR1’s Chief Engineer Will Be Immortalized Forever on the Car
Corvette Team Loses Another Key Member in GM Performance Shakeup
The Corvette CX Concept Is the North Star for the Future of America’s Sports Car
This New Six-Speed Manual Could Fit in the C8 Corvette and Ford Mustang GTD
‘It’s Not Real’: Corvette Engineers Squash Manual C8 Rumor
Tremec Politely Disagrees With Team Corvette That Its 6-Speed Manual Transaxle ‘Isn’t Real’
GM’s Rumored Car Comeback to Bring Camaro Revival, New Cadillac CT5, and Buick Sedan: TDS
It Looks Like GM Design Teased a New Chevy Camaro—and It’s Not an SUV
00:00 - Intro
03:45 - What the biggest difference with today's Corvette team from the previous team?
06:45 - The C8 finale and current lineup
17:01 - The electric Corvette
18:17 - The Nurburgring
22:24 - Why does the Camaro keep dying?
29:33 - The C9 Corvette
31:11 - Manual transmission in the Corvette
35:52 - The C9 Corvette
43:59 - Corvette as a subbrand
45:30 - The Blackwings
48:28 - Cadillac in Formula 1, tech trickle down
51:23 - Where's the Raptor competitor?
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Cars are more complicated, connected, and software driven than ever. The tuning industry is growing, but awash in shady characters promising big power gains if you yank out your car's brain and send it to them to modify. AutoTuner aims to show you can run a legitimate business in this space, but this is at odds with what automakers want.
AutoTuner is building its business by primarily offering the tools and services to jailbreak ECUs, not the actual codes. But this all crosses into the battle over right-to-repair, not to mention automakers themselves wanting to sell you more performance via upgraded software for a cost.
The Drive's Editor-In-Chief Kyle Cheromcha and Director of Content and Product Joel Feder are joined by AutoTuner USA CEO Arin Ahnell for a frank discussion about the state of and future of software tuning, the right-to-repair movement, and modification culture in a timeline of complex powertrains and EVs.
Stories referenced in today's episode:
Why Drivers and Mechanics Are United Against Automakers: ‘Right To Repair’ Explained
Ford’s CEO Doesn’t Want You Fixing Your New Bronco. He Says It’s About Safety
The Feds Are Coming for Diesel Truck Owners. They’re Starting With Your Phone
DOJ Orders Apple, Google to Hand Over OBDII App User Data in Emissions Probe
John Deere to Pay $99 Million in Monumental Right-to-Repair Settlement
Ford CEO Jim Farley’s Right To Repair Comment Should Make Every Car Owner Uncomfortable
Rivian’s RAD Tuner Is Like An Equalizer For Your EV’s Powertrain
00:00 - Intro
05:13 - What is the state of chip tuning in 2026?
07:14 - What does it take to unlock ECUs at scale?
08:09 - Automakers getting into the tuning game
09:30 - Warranties and tuning
11:18 - OEM collaboration
12:48 - Right-to-repair
15:51 - How do you know when an ECU's unlocked
16:50 - Getting around security protocols
19:37 - Difference between different types of cars from different countries
20:45 - Subscription model
22:05 - AutoTuner One app
24:05 - Legal issues
31:28 - Stories of people sending in their ECUs
32:33 - EVs and tuning
36:22 - Vertical stack integrations
38:53 - Tractors, agricultural market
42:32 - Accessibility and business growth
43:37 - The next cracking goal
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America's EV charging situation is a mess. So much so that eight automakers banded together to create a joint venture, dubbed Ionna, and try to fix the situation. It's an unprecedented move on multiple levels that shows the gravity of the situation, how seriously automakers take the future of electric vehicles, and an entirely new business venture that diversifies these companies beyond just building and selling vehicles: now they are selling the fuel too.
Ionna has a big goal: build a reliable, high-powered electric vehicle fast-charging network across North America with at least 30,000 chargers and 2,000 stations in the U.S. by 2030 followed by Canada.
The Drive's Editor-In-Chief Kyle Cheromcha and Director of Content and Product Joel Feder are joined by Ionna CEO Seth Cutler to discuss the where the landscape sites today, why chargers are placed where they are and look like they look, and future of EV charging in America.
Stories referenced in today's episode:
New Automaker Super-Alliance Plans to Nearly Double EV Chargers Across America
Rivian’s Charging Network Is 4% of Tesla’s. Here’s RJ Scaringe’s Plan to Change That
Unreliable Charging Networks Plagued 1 in 5 EV Owners Last Year: Study
00:00 - Intro
04:48 - Why is America's charging situation a hot mess?
05:41 - What's taking so long to get EV charging stations up and running?
09:14 - How many Ionna stations exist today? Status report
10:42 - The business model
19:44 - How are charging station sites chosen?
23:46 - Partnerships
27:25 - Software, reliability, broken chargers
34:20 - Eight automakers own Ionna
37:31 - Charging speeds, how fast is fast enough?
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A new law in California relaxing emissions tests for classic cars is being hailed as a “landmark” victory for the car community and common sense. But it’s not what it seems.
California has the toughest emissions standards in the country, requiring any car made after 1975 to pass a biennial smog test in order to be registered. By design, the system forces thousands of old cars off the road every year as the cost of compliance rises—even if the vehicle runs just fine, a stubborn check engine light will cause it to fail.
Now, a group backed by industry lobbyists and Jay Leno has succeeded in changing the law to make it easier for owners to keep their classics. It’s being celebrated as an unprecedented win—but in reality, it's not going to do much at all to fix the state’s broken approach to emissions tests, or help the people who are affected the most.
This week The Drive's Editor-in-Chief Kyle Cheromcha and Director of Content and Product Joel Feder separate fact from fiction and break down why Leno's Law isn't the solution everyone is claiming.
Stories mentioned in today's episode:
‘Leno’s Law’ Finally Passes: Here’s What That Really Means for Classic Car Owners
Video: The Problem with US Emissions testing (YouTube)
00:00 Intro
04:34 The fight over smog testing
8:54 How the system works
12:25 Devil's in the details
14:51 Long walk to Leno's Law
17:14 Missed opportunity
20:30 Where do we go from here?
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Honda's top executives have watched Toyota's reliability crisis play out with the Japanese competitor's new turbocharged engines, and it keeps them up at night.
Honda Motor Executive Vice President Noriya Kaihara and American Honda President and CEO Eiji Fujimura told The Drive how the automaker's quality control systems are evolving as the automaker prepares a new wave of next-gen powertrains. The goal? Avoid the nightmare that is currently playing out with Toyota and its turbocharged V6 engines in the Tundra.
This week The Drive's Director of Content and Product Joel Feder and Deputy Editor Jerry Perez go behind the scenes with Honda's top executives and discuss how the automaker's making sure its engines don't grenade themselves.
Stories mentioned in today's episode:
Honda’s Top Bosses Explain How They’re Avoiding Toyota’s Engine Nightmare
Toyota Built Its Reputation on Reliability. The Tundra Is Threatening to Undo It
Honda’s New V6 Hybrid Will Have More Power and Better Fuel Economy Than Competitors Turbo-Four Hybrids
Next-Gen Honda Civic Hybrid Prototype Drive: A Fuel Sipper That Feels Like An Automatic Si
2026 Honda Prelude Long-Term Test Begins: Living With Honda’s Most Controversial Car
00:00 - Intro
03:57 - Toyota's nightmare recap
05:34 - Honda execs can't sleep over Toyota's issues
07:10 - Evolving quality control systems
07:36 - Speed to market
08:37 - Three words
12:04 - Who is Honda? How can Honda compete?
13:16 - Honda turbocharged path
14:13 - Honda's next-gen V6 hybrid
21:02 - No one is perfect
21:45 - Quick action
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You would not know it from the posts on Instagram during Monterey Car Week last month or the barrage of expensive debuts that have been touted, but the luxury segment is in trouble.
While Bugatti and Ferrari are doing just fine the story isn't the same for other luxury automakers. Bentley is spiraling, Aston Martin is a mess, Maserati is a train wreck, and Porsche is in trouble and it's not clear that the Macan and Cayenne SUVs can save the iconic automaker this time.
This week The Drive's Director of Content and Product Joel Feder and Editor Byron Hurd break down the situation, go behind the scenes on the luxury market crumbling, why it's happening, and what comes next.
Stories mentioned in today's episode:
The Luxury Car Market Is Crumbling from the Top Down
00:00 - Intro
05:41 - How did we get to this story?
06:11 - What's happening?
09:18 - Facts and figures
11:26 - Depreciation
12:30 - Second-hand market
17:59 - The blurry line of "luxury features"
26:00 - Pricing and stealth wealth
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One year ago, the average cost of a gallon of diesel fuel in America was $3.70. Today, at the time of this recording, it’s $5.60. That’s 50% higher, and some forecasts have it touching a record $6 a gallon by the end of the year. Not good.
America, and arguably the world, runs on diesel. So when prices go up by 50%... well, that pain can only be contained for so long. From multiple wars to oil refineries going offline there’s no easy fix. Everyone's about to feel the pain.
The Drive's Editor-In-Chief Kyle Cheromcha and Director of Content and Product Joel Feder break the situation down with Senior Editor Caleb Jacobs.
Stories mentioned in today's episode:
Diesel Prices Are About to Break Records. Here’s Why They Keep Rising
The Government Is Still Messing With Fuel Formulas to Try to Curb Gas Prices
The Feds Say Cutting Fuel With Ethanol Will Bring Down Gas Prices. We’re Not Buying It
The Feds Plan To Start Diluting Gasoline This May: Explained
00:00 Intro
0:55 - Current diesel pricing reality
5:18 - Why has diesel gotten so expensive?
6:37 - This is a global issue
8:54 - Goldman Sachs prediction
10:27 - Modern realities
11:38 - Napkin math
15:42- Who's talking about this?
17:35 - Not at record levels, yet
18:56 - The new normal?
19:17 - Ripple affects on schools
22:05 - The holidays are coming
22:36 - This affects everyone
23:49 - There's no diluting like with gas
25:08 - There's no backstop
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While most people could not care less about tires they are in fact one of the most important aspects of a car's performance and safety. Goodyear is one of the most iconic tire manufacturers in the world, but its name, legacy, and blimps haven't kept it insulated from the turmoil the auto industry is going through.
Goodyear recorded a net loss of $1.7 billion in 2025 and $249 million in the first quarter of 2026. The company brought in a new CEO, Mark Stewart, in 2024 to "transform the company." Stewart's been swift and decisive in a bid to turnaround Goodyear's business.
The Drive's Editor-In-Chief Kyle Cheromcha and Director of Content and Product Joel Feder are joined by Goodyear CEO Mark Stewart to discuss whether the company can actually grow its business by selling more expensive tires to fewer people, the company's support of tariffs, and the competition. And yes, there's blimp talk.
00:00 Intro
07:23 How did Goodyear get into trouble?
10:33 Are we done with layoffs?
13:36 Stewart's background isn't tires
16:42 Tariffs
21:54 OEM supplier business
30:52 Chasing those whales
33:13 Are expensive tires actually better than cheaper tires?
37:31 Should Goodyear be more involved in cultural events?
42:04 The Goodyear blimps -- Blimp talk!
48:20 Goodyear in motorsports
52:38 Smart tires
55:44 Airless tires
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