In this episode, Poncho & Cruz sit down with Arden from 4$IDE to discuss setting up a business, building a team, when to seek interviews and many more topics surrounding artists' success within their careers.

"The Encore Podcast is a show dedicated to inspiring, empowering & assisting creatives on the pursuit on their fullest potential."

Timestamps:

0:00 - Intro
2:21 - Rolling Loud Experience as a media company
8:30 - 4$IDE Beginnings
13:00 - Turning a podcast into a media network
14:00 - Building a team / how Arden built his team
15:02 - What makes Arden want to interview someone
18:03 - What turns Arden off from people
20:28 - Arden’s school experience / Benefit of college
23:47 - When to get an interview as a creative
25:40 - Developing a social media voice / presence
31:56 - Wrong reasons to get an interview
34:12 - Interview etiquette / Pet peeves during interviews
38:48 - Arden’s day structure
41:31 - Loss of enjoying in music from career
44:22 - Importance of media / perceived value from creatives
50:00 - Setting up business infrastructure of 4$IDE (LLC, Trademark, etc)
59:38 - Advice for upcoming artists / creative entrepreneurs
1:03:20 - Purpose of podcast