In this interview, Poncho & Cruz sit down with Mykal Rasheed to discuss artist / manager dynamics, moving in big rooms, business dealbreakers & many more topics surrounding artists' success within their careers.

"The Encore Podcast is a platform dedicated to helping artists turn their passion into a career."

IG: https://instagram.com/encore.pod/
TikTok: https://www.tiktok.com/@encore.pod
Twitter: https://twitter.com/EncorePod_

Mykal: https://www.instagram.com/mykalrasheed/

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Timestamps:

0:00 - Intro
1:04 - Comeup story
1:47 - How Mykal’s role evolved over time
2:55 - How Mykal built relationships in the industry
4:32 - Sneaking backstage
7:27 - Industry managers vs homie managers
9:19 - How to present yourself in big rooms
11:04 - What Mykal wishes artists would understand about managers
12:20 - The most challenging part about being a manager
13:06 - What pushes Mykal to go harder
13:42 - what Mykal looks for in his artists
15:35 - Mykal’s process of picking up artists
17:33 - Red flags in artists
18:58 - Advice for when business relationships aren’t working
20:02 - Balancing personal life & careers
21:34 - What types of convos artists should leave to managers
22:35 - How Mykal negotiates deals for his artists
23:23 - When an artist should hire a lawyer
25:39 - Red flags in managers
28:18 - Working with co managers
29:25 - How Mykal locked in with his business manager
30:48 - Which relationships artists should build first
31:52 - Going through Mykal’s tweets
32:37 - “9 out of 10 times, I play dumb when I first meet people.  I like to know people's intentions early”
34:43 - “Every moment in your life is either a test or a celebration”
36:14 - “One thing I'm not gonna do is chase an artist to make music”
38:05 - “Some of y’all be talking bout y'all got the next hit, but don't have any money to invest in your exposure”
38:39 - How Mykal spends money on marketing
40:40 - Outro