The Higher Ed Marketer

The Enrollment Cliff: Tim Fuller's Perspective


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In early 2023, Bart’s mentor and a dear friend of the show, Tim Fuller, joined us for an insightful conversation about the demographic enrollment cliff.

Tim unexpectedly passed away a few short months after this episode originally aired. As a lifelong advocate for higher education, Tim’s passion for helping academic institutions and the students they serve was evident to anyone who had the privilege of knowing him.

His observations from our original discussion around the upcoming enrollment cliff are still incredibly relevant, and we encourage all of our listeners to revisit them. From proper data utilization to enrollment metrics that matter, Tim’s enrollment cliff survival tips are a must-listen for every higher ed marketing professional.

Join us as we discuss:

  • [4:05] A long-term projection for the demographic enrollment cliff

  • [22:33] The Great Resignation’s impact on college campuses

  • [34:38] Five enrollment metrics your school needs to watch

Check out these resources we mentioned during the podcast:

  • Western Interstate Commission for Higher Education

  • NACCAP Mourns the Loss of Tim Fuller


This episode originally aired on March 7th, 2023.


To hear this interview and many more like it, subscribe on Apple Podcasts, Spotify, or our website, or search for The Higher Ed Marketer in your favorite podcast player.


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