In this episode of Entrepreneurial Shades of Gray, Dani and Chelsey sit down with Jennifer Jenkins, Founder and President of JJPR, to explore what it really takes to build a respected brand from the ground up. From her small-town beginnings to leading one of the Gulf Coast’s top public relations firms, Jennifer shares the lessons behind her calm leadership style, the “gray areas” of running a values-driven business, and how she navigates reputation management when the pressure is high.

With warmth and wisdom, Jennifer opens up about saying no, challenges being a woman in business, and staying grounded while wearing many hats.  If you’ve ever wondered how to balance grace and hustle in your entrepreneurial journey, this conversation will meet you right where you are.