In this episode, Kiarne is joined by Ross Sardi, CEO of First Focus, to unpack the real and growing environmental footprint of tech. From the energy costs of AI to the unseen emissions hiding in the cloud, Ross gets honest about the industry’s challenges, and what can actually be done right now.

 

The pair discuss the complexity of global supply chains. The lifecycle of devices. The way procurement, design, and digital infrastructure decisions can quietly shape a company’s footprint.

They dive into:

• Why emissions data in tech is still based on best guesses
• What really powers the blockchain (and why it’s not as decentralised as it seems)
• Why Bitcoin mining is often done in countries with low cost energy and loose regulation
• What actually happens when you lease or recycle tech equipment
• How data storage, travel and even the images you generate are driving your footprint
• Practical, measurable ways businesses can reduce their tech impact, without overhauling everything

 

Whether you’re storing files, scaling AI, or just thinking about that next device upgrade, this episode is packed with the kind of insights that make you look twice at your tech.

MENTIONS:

First Focus

Software as a Service (SaaS)

Artificial Intelligence (AI)

Cryptocurrency

Power Management Policies

 

LINKS:

Learn more about SustainabilityTracker.com 

Learn more about The Sustainable Transformation Podcast

Follow The Sustainable Choice Group on LinkedIn, Instagram, and TikTok

Follow Nova Podcasts on Instagram for videos from the podcast and behind-the-scenes content – @novapodcastsofficial

 

CREDITS:

Host: Kiarne Treacy

Guest: Ross Sardi

Guest Company: First Focus

Find more great podcasts like this at novapodcasts.com.au

Nova Entertainment acknowledges the traditional custodians of the land on which we produced this podcast, the Wurundjeri People of the Kulin Nation.

See omnystudio.com/listener for privacy information 

See omnystudio.com/listener for privacy information.