In this episode of "Flight Path," we dive into the crucial topic of the ethics of AI in marketing. Join us as we navigate the complex landscape of compliance and consumer rights in an era where artificial intelligence is revolutionizing marketing strategies. With AI’s rapid integration into businesses, understanding the ethical implications becomes paramount for marketing leaders. We’ll discuss the importance of establishing transparent practices, safeguarding consumer data, and fostering trust in AI-driven campaigns. Tune in for actionable insights on how to balance innovation with ethical considerations while ensuring your marketing efforts align with regulatory standards. Whether you're a seasoned marketing professional or just stepping into leadership, this episode offers valuable perspectives on navigating the evolving role of technology in marketing, empowering you to lead with integrity and confidence in the age of AI.