Event Design. Everything about it. Hospitality visionary Bruce Keebaugh, Founder of The Big Group and Creative Director Steff D'Alberto chat about the role Event Design plays in events. We go deep on everything - creativity and emotional intelligence, business and team culture, briefs and reverse briefs, theming, non-theming and even Bruce's childhood. No Event Design chat would be complete without the food - What is a menu tasting and why is it loved or hated. So much wisdom from these two with so little time, so we've packed it in.