Ready to unlock the secrets to salon success in the digital age? Join Brandon Hensley on the Everyday Salon podcast as he chats with the digital marketing powerhouse, Kathy Rudkin! With over 30 years of marketing wisdom under her belt, Kathy dives deep into the evolution of reaching your ideal clients. Discover how to master digital marketing, craft a killer brand identity, and build a thriving social media strategy that truly connects. Beyond the business talk, hear personal stories, family insights, and the inspiring mission behind Kathy's nonprofit, Aid the Silent. Get ready for actionable advice you can implement today to elevate your salon's marketing game!

instagram.com/tangerinesalons/

rudkinproductions.com/

digitaldominomarketing.com/

aidthesilent.com/

Aveda has made a significant move by launching its products on Amazon. This week on the Everyday Salon Podcast, we dive deep into what this shift means for salon owners, stylists, and clients. 

Is this a strategic expansion, or a direct challenge to the traditional salon retail model? We'll discuss the potential impacts on client loyalty, product pricing, and the overall salon experience. Join us as we explore the implications of Aveda's online venture and how salons can adapt and thrive in this evolving retail landscape. Whether you're concerned about competition or curious about the future of professional product sales, this episode provides valuable insights and practical strategies for navigating the changing tides of the beauty industry.

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Salon owners, stylists, and managers – this one's for you! On this episode of The Everyday Salon, we're tackling a topic that affects us all: scheduling software.  We're getting real about the challenges we've faced, from reporting struggles that leave us scratching our heads to automated systems that seem to have a mind of their own.  We'll discuss the frustrations of losing control over key aspects of our business and how these issues impact our day-to-day operations.  But don't worry, we're not just complaining! We'll also explore the positive side of technology, including how we're leveraging the power of AI to improve efficiency and have a little fun. Tune in for an honest and informative discussion about the realities of salon scheduling software and the role of AI in the modern salon.

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Let's be honest, last year was a tough one for salon retail. We felt it, and we know you did too. But instead of dwelling on the setbacks, we decided to hit the reset button and build a better future. On this episode of The Everyday Salon, we're pulling back the curtain on our comprehensive 2025 Retail Roadmap – the plan we're using to revitalize our retail business and achieve serious growth. We're not just talking theory here; we're diving deep into the nitty-gritty, sharing the mistakes we made along the way (because everyone makes them!), the invaluable lessons we learned from those missteps, and the concrete strategies we're now implementing to drive sales and boost profitability. From empowering our team through targeted training to fostering genuine customer engagement, we're covering every aspect of the retail experience. Get ready to take notes, grab some inspiration, and rebuild your own salon retail success story!

https://www.instagram.com/everydaysalon.pod/

https://www.tangerinesalonpro.com/podcast

What makes a salon truly thrive in a competitive industry? It's more than just haircuts and color; it's about building a team that's passionate, driven, and constantly evolving. On this episode of The Everyday Salon, we pull back the curtain on our annual meeting and discuss the key strategies that have allowed us to not only survive but flourish. We explore how a focus on inspiration fuels our team's passion and drives exceptional results, creating a positive ripple effect that impacts every client interaction. From goal setting that empowers each individual to fostering collaboration that sparks innovation, we're sharing our "why" behind our success. Get ready for actionable insights and heartfelt leadership lessons that will inspire you to create a salon culture that truly shines.

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Are you feeling overwhelmed and stressed in your salon business? 

In this episode, we dive deep into the issue of burnout and explore practical strategies to help you regain your passion and find fulfillment in your work. Join us as we discuss common causes of discouragement, effective coping mechanisms, and tips for creating a healthier work-life balance. Discover how to rediscover your love for your small business and build a thriving, joyful salon business.

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Feeling overwhelmed by your American Express bill? You're not alone! In this episode of The Everyday Salon, we dive deep into the world of salon finances, specifically tackling that monthly Amex statement. We'll break down common spending categories, uncover areas to potentially cut back, and share strategic saving tips to maximize your salon's budget. Whether you're a seasoned salon owner or new to the game, this episode is packed with actionable insights to help you understand where your money goes and keep your salon flourishing. 

Don't miss this episode if you want to:

• Gain control of your salon's finances
• Analyze your credit card spending habits
• Discover cost-saving strategies
• Boost your salon's profitability

Welcome to the Everyday Salon Podcast, your go-to destination for small business insights and strategies to build your business from the ground up! In this episode, titled "404 Not Found! | Fixing Common SEO Glitches for Small Businesses," we delve into the world of Search Engine Optimization (SEO) and uncover a rather large glitch we noticed during our Digital Inventory this week.

As a small business owner or aspiring entrepreneur, mastering SEO is crucial for enhancing your digital visibility and attracting potential customers. However, navigating the complexities of SEO can be daunting, especially when faced with unexpected errors and roadblocks.

Join us as we unravel the mysteries behind the infamous "404 Not Found" error and explore actionable strategies to fix common SEO glitches. From optimizing website content to tackling technical issues, we provide practical tips and expert advice to help you elevate your SEO game and drive organic traffic to your business.

Tune in to the Everyday Salon Podcast and unlock the secrets to conquering SEO challenges, one glitch at a time! Don't miss out on this essential episode designed to empower small businesses and entrepreneurs on their journey to success. 

Subscribe now to stay updated on the latest episodes and take your business to new heights!

SEO Audit Resource - SEOspace.co.uk

tangerinesalonpro.com
instagram.com/everydaysalon.pod

Feeling the frizz of frustration with a team that cuts corners? In this episode of The Everyday Salon, Brandon Hensley and Lauren Radoncic are diving deep into the world of being a mensch (being a good person) in the workplace.

We'll explore why building integrity in your staff goes way beyond a good haircut.  Learn how to coach your team to be stand-up people, cultivate a client-centric culture, and build a business you can be proud of.

Get ready for tips on:

• Identifying and addressing integrity gaps in your team
• Fostering open communication and ethical practices
• Setting clear expectations and leading by example
• Building trust with your clients and staff

Whether you're a seasoned business owner or just starting out, this episode will leave you feeling empowered to create a culture of heart and hustle.

So, grab a cup of your favorite beverage, hit subscribe, and let's get to building a mensch squad you can be proud of!

instagram.com/everydaysalon.pod

Listen in as we navigate the sometimes bumpy waters of a salon location undergoing a management change!

In this episode of The Everyday Salon Podcast, we'll be diving deep into what happens when a familiar face in your business's leadership team moves on. We'll be discussing strategies for all levels to ensure a smooth transition during this period.

We'll also be exploring the key qualities we look for in a top-notch manager. What makes a great leader in your unique environment? How can you contribute to a positive and productive atmosphere during this time of change?

Join us for this episode of The Everyday Salon Podcast and learn how to handle a management shuffle with grace and get your team back on track!

tangerinesalonpro.com/podcast
instagram.com/everydaysalon.pod
instagram.com/tangerinesalons