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Research has suggested that 37% of people would switch automotive brands to improve car connectivity. In some countries, the percentage of consumers willing to switch brands for enhanced connectivity is even higher – 56% of those surveyed in China, for example. Connected car market growth is accelerating, with an estimated CAGR of 26% over the period 2021 to 2025. In this episode we explore:
Research has suggested that 37% of people would switch automotive brands to improve car connectivity. In some countries, the percentage of consumers willing to switch brands for enhanced connectivity is even higher – 56% of those surveyed in China, for example. Connected car market growth is accelerating, with an estimated CAGR of 26% over the period 2021 to 2025. In this episode we explore: