Mohitosh, regional business director at Freakout, shares his profound passion for digital advertising and discusses the evolution of the industry's ever-changing landscape. We delve into the depths of digital advertising on this episode of Honey Never Sleeps.

In this conversation, we shed light on the emerging privacy laws that hold the potential to revolutionise the way user data is utilised for targeted digital advertisements. We also explore the dynamic role of AI tools in the creative space, witnessing their remarkable growth and impact. Join us as we discuss overcoming the challenges of crafting suitable advertising strategies with the help of the innovative tool developed by Freakout, known as GP, designed to assist advertisers in their quest for identifying the ideal audience.

Tune in now as Mohitosh shares his expertise and unravels the secrets behind successful advertising campaigns in this episode.