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Ecommerce has come a long way, but are we still innovating—or just optimizing? In this episode of Watson Weekend, we sit down with Dimple Rao, a seasoned product management leader with over 15 years of experience in retail and digital commerce.
We dive into:
✅ How ecommerce innovation has evolved (and where it's stalled)
✅ The balance between efficiency and true disruption
✅ What the future of retail and customer experience looks like
✅ The biggest challenges brands face when trying to innovate
From Amazon’s early days to today’s AI-driven commerce landscape, we unpack what’s changing, what’s staying the same, and how businesses can truly push the industry forward.
By RMW Commerce5
44 ratings
Ecommerce has come a long way, but are we still innovating—or just optimizing? In this episode of Watson Weekend, we sit down with Dimple Rao, a seasoned product management leader with over 15 years of experience in retail and digital commerce.
We dive into:
✅ How ecommerce innovation has evolved (and where it's stalled)
✅ The balance between efficiency and true disruption
✅ What the future of retail and customer experience looks like
✅ The biggest challenges brands face when trying to innovate
From Amazon’s early days to today’s AI-driven commerce landscape, we unpack what’s changing, what’s staying the same, and how businesses can truly push the industry forward.

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