In this episode of The Scope Shift Podcast, host Brian Saemann sits down with Sean Stockell, CEO of Your Home TV and Your Home Digital. Sean is a media industry veteran and innovator who is reimagining how brands connect with modern audiences through a powerful ecosystem where content, commerce, and community converge.

🎯 What You'll Learn:

✅ How Your Home Digital evolved from an SEO-focused portal to a dynamic streaming network

✅ The pivotal “light bulb moment” that led to a hard pivot into streaming-first strategy

✅ How Your Home TV removes barriers for viewers (free content, no app download) and creators

✅ The expansion of content from home-centric to 20 diverse genres

✅ Why family-friendly, unscripted, and uplifting stories define Your Home TV’s content strategy

✅ The power of shareability and collaborations for audience growth

✅ How to measure streaming success with deep-dive analytics beyond impressions

✅ Strategies for brands to use streaming for authentic, long-form storytelling

✅ Your Home TV’s unique partner model letting creators keep 100% of sponsorship revenue

✅ Future opportunities in live streaming pay-per-view for sports and music

🧠 Guest Spotlight: Sean Stockell – CEO, Your Home TV / Your Home Digital Sean Stockell is a visionary leader with a rich background in both the home and banking industries. Today, he is pioneering new ways to connect audiences and brands through streaming, building an accessible, authentic, and highly targeted ecosystem where content, commerce, and community thrive together.

🔗 Connect with Sean:

• Website: yourhometv.com

• Roku: Search for “Your Home TV” in the Roku Store
  

🔍 Topics Covered:

✅ The evolution of Your Home TV & Your Home Digital’s scope and strategy

✅ Why video and mobile-first consumption are driving media today

✅ Audience-driven niche expansion and curated content

✅ Measuring engagement with analytics and social media growth

✅ Democratization of streaming for brands and content creators

✅ Unique revenue models and sponsorship strategies

✅ Future of live streaming and pay-per-view opportunities

✅ The role of Your Home Digital as a holding company

✅ Community-driven growth and collaboration

✅ Future trends in browser-based and cross-device content consumption

📌 Resources & Links:

• GoBeyond SEO Digital Marketing: https://gobeyondseo.com/

• Transform your revenue generation with GoBeyond Data: https://gobeyondseo.com/daas/

• Get a free Google Maps Audit with Archer: https://audit.archer.gobeyondseo.com/

• Connect with Brian here: Brian Saemann on LinkedIn
  

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