Who’s telling the customer what’s happening—and is procurement even in the loop?

In this episode, we unpack a major comms challenge in manufacturing and supply chain: the disconnect between what procurement knows and what customers hear. From missed stock updates to crossed wires between sales and operations, we explore how poor internal communication creates risk—and what can be done about it.

If you’ve ever found out about a delay from the customer before your own team… this one’s for you.

🎧 Topics covered:

• Communication gaps between sales, ops and procurement

• Real-world examples of misaligned messaging

• How to bring procurement into the conversation earlier

• Practical steps to improve visibility and trust