What does it take to be an entrepreneur?

Having a business, a fitness business, for that matter, takes a lot of responsibility. You don't just put it up and let it take its course. You have to pour your passion into it. It's like having a baby; you take care of it; you always check how it is doing, you continuously look after its welfare. It is not just any other thing; it's a commitment.

The creator of TTF, Rhyland Qually, came from simple beginnings as a short, stocky, and overweight farm boy. He brought what he learned on his farm into work ethic and determination. He became obsessed with being in shape and learned anything he could about fitness, healthy living, and quality of life. He then found his passion is teaching others how to find their own potential. He got a degree in Bachelor of Kinesiology at the University of Manitoba. He is a Certified Strength and Conditioning Specialist (NSCA) at the same time, earned a degree in Human Nutritional Sciences and Metabolism also at the University of Manitoba.

In this episode, Rhyland talks about lessons learned from his dad, who is a farmer. There's no reason for him to complain about having to work hard on his dreams. His old man works hard as much, and he is twice his age. That's how much dedication and commitment play in taking care of your business. It is also about being responsible for fully showing up to your people and sharing what they've got to learn and accomplish as you do. It's about filling your cup so you can have something to pour it out to your people.

When things don't turn out the way you expected it, and you've tried your might to turn it around, and things don't budge in, there must be something you're doing wrong. Ask for help; there are always those who can help you get unstuck.

There's a thing or two to learn about positioning your business. For Rhyland, it's about uniquely putting yourself in the market. You may be one of those many strength coaches out there, but you can always point out what other coaches do wrong and what you can do better and take it from there. 

Resonating with your audience is the way to target them. Get clarity about who you want to serve and the message you want them to relate with you.

Get the time to make your audience understand how online fitness gives them the best advantage of personalization. To most who have been fond of in-person training, online fitness is such a technical thing. Find a way to convince them they're getting more than what they can with the setup.

With the pandemic still raging, you can expect everyone to be about taking their health concerns seriously. There are many opportunities for fitness coaches like you. You have all the possibilities of taking your message out there, of what you can offer to help them out.

"If you're not succeeding, there's some shit you don't know." - Rhyland Quall

What you will learn from this episode:

04:03 - How has farm life shaped him the way he is now?

08:39 - What entrepreneurship truly is - more risk, more reward

12:41 - How filling your cup serves others

17:41 - Lessons learned from working with Focus Fitness

25:51 - Positioning your fitness business in a unique way as possible

33:57 - Acknowledging the things you do wrong and seeking out help to get to where you want

36:07 - Clarity in your target market and the message you put out there

38:08 - Refuting the negative connotation online training portrays - what you get from online training more than anyone else can get

43:03 - With the raging pandemic, where is the fitness industry going? 

Connect With Rhyland Quall:

• Rqtrainingnutrition.com
• Instagram
• LinkedIn

Connect With Gavin McHale:

• Gavinmchale.clickfunnels.com
• LinkedIn
• Instagram