<p>For the final bonus episode Kelly and Tobie interview Jose Maldonado, the Chief Marketing Officer at PeopleForBikes. They discuss the most recent participation data on the outdoors and cycling. What do these numbers mean for suppliers and retailers, and what opportunities are there for the future?</p>

For the final bonus episode Kelly and Tobie interview Jose Maldonado, the Chief Marketing Officer at PeopleForBikes. They discuss the most recent participation data on the outdoors and cycling. What do these numbers mean for suppliers and retailers, and what opportunities are there for the future?

The Final Episode: Participation and Positivity with Jose Maldonado

Inside the Outdoors explores the most pressing questions in the outdoor and bicycle industries with experts from across the US. Hosts Kelly Davis (Outdoor Industry Association, OIA) and Patrick Hogan (PeopleForBikes, PFB) provide insights to support companies in the outdoor recreation related industries to grow their businesses.

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The Final Episode: Participation and Positivity with Jose Maldonado

The Final Episode: Participation and Positivity with Jose Maldonado