Most creators are building brands, growing audiences, and closing deals — without ever being taught the financial infrastructure underneath it all. This changes today.

Recorded live at the inaugural ShopMy x STEWARD Media event in New York City, this is Part 1 of a financial empowerment series built specifically for creators — conversations the industry usually has behind closed doors.

Host Sophia Li leads two panels with experts:

On taxes: CPA and Dumb Rich founder Ariel LaFond, author Erika Veurink, and creator Julia McGuire break down how to stop dreading tax season and start using it as a wealth-building tool.

On building wealth: Samir Sama of Chapter One and Sherif Hamid, Head of Talent Ventures at WME, pull back the curtain on equity deals, brand partnerships, and what sustainable creator wealth actually looks like.

Listen for clarity on your finances, a new relationship with money and the language to advocate for yourself.

This episode includes references to the STEWARD Financial Literacy Handbook — follow @sophfei and @steward.media to get your digital copy.