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The first 90 days of your freelance business
What's your biggest takeaway?
In this episode of The Jump Moment, Matt Curtis walks through what it really looks like to start a freelance business. Whether you’re preparing to leave your job or already in your first few months as a freelancer, this episode outlines a 90-day roadmap to help you build in a way that is realistic and builds momentum.
Matt shares the 12-week framework he walks through in the Christian Creative group to help freelancers set a manageable building pace. If you’ve ever tried to cram an entire business build into a long weekend or holiday break, this episode will help you slow down, plan smarter, and building a way that gains momentum over time.
The 90-Day Jump Start Plan
Weeks 1–6: Building the Foundation
1. Discover Your Why – Identify what drives you and the people you’re called to serve.
2. Build and Price Your Offer – Connect your skills to your client’s real-world problems.
3. Short-Term Marketing – Create a plan to start sharing your offer right away.
4. Personal Systems – Build systems that help you protect you time outside of working in your business.
5. Contracts and Taxes – Understand simple contracts and tax implications as a business.
6. Professional Systems – Build workflows, client onboarding, and invoicing systems to support the operation of your business.
Weeks 7–12: Sustaining Momentum
7. Mid- and Long-Term Marketing – Build a marketing planning focused on mid-term and long-term investments.
8. Money in Business – Learn how to make wise financial decisions that protect your future.
9. The Heart of a Freelancer – Learn how to work well with clients, be gracious and humble, and create healthy boundaries.
10. Protecting Imagination – Prioritizing rest, creativity, and long term creative health.
11. Developing your Skills – Ongoing growth and development as a creative.
12. Evaluate and Pivot – Use a 90-day planning rhythm to review, refine, and set your next goals.
Resources Mentioned
- Traction by Gino Wickman — A powerful guide to building and running your business in 90-day cycles. Affiliate link: https://amzn.to/4a0fY7P
- Quarterly Workflow Worksheet — Matt’s free tool to help you plan and evaluate your next 90 days. Download.
Join the Christian Creative group on Skool.
Learn more about 1:1 coaching or find tools to help with your jump to freelance at https://www.lunchtimeheroes.co/coaching.
View all episodes
By Matt CurtisWhat's your biggest takeaway?
In this episode of The Jump Moment, Matt Curtis walks through what it really looks like to start a freelance business. Whether you’re preparing to leave your job or already in your first few months as a freelancer, this episode outlines a 90-day roadmap to help you build in a way that is realistic and builds momentum.
Matt shares the 12-week framework he walks through in the Christian Creative group to help freelancers set a manageable building pace. If you’ve ever tried to cram an entire business build into a long weekend or holiday break, this episode will help you slow down, plan smarter, and building a way that gains momentum over time.
The 90-Day Jump Start Plan
Weeks 1–6: Building the Foundation
1. Discover Your Why – Identify what drives you and the people you’re called to serve.
2. Build and Price Your Offer – Connect your skills to your client’s real-world problems.
3. Short-Term Marketing – Create a plan to start sharing your offer right away.
4. Personal Systems – Build systems that help you protect you time outside of working in your business.
5. Contracts and Taxes – Understand simple contracts and tax implications as a business.
6. Professional Systems – Build workflows, client onboarding, and invoicing systems to support the operation of your business.
Weeks 7–12: Sustaining Momentum
7. Mid- and Long-Term Marketing – Build a marketing planning focused on mid-term and long-term investments.
8. Money in Business – Learn how to make wise financial decisions that protect your future.
9. The Heart of a Freelancer – Learn how to work well with clients, be gracious and humble, and create healthy boundaries.
10. Protecting Imagination – Prioritizing rest, creativity, and long term creative health.
11. Developing your Skills – Ongoing growth and development as a creative.
12. Evaluate and Pivot – Use a 90-day planning rhythm to review, refine, and set your next goals.
Resources Mentioned
- Traction by Gino Wickman — A powerful guide to building and running your business in 90-day cycles. Affiliate link: https://amzn.to/4a0fY7P
- Quarterly Workflow Worksheet — Matt’s free tool to help you plan and evaluate your next 90 days. Download.
Join the Christian Creative group on Skool.
Learn more about 1:1 coaching or find tools to help with your jump to freelance at https://www.lunchtimeheroes.co/coaching.