If the past year has shown us anything, it’s that planning for the unknown can be invaluable. The businesses built for the long-term are those that understand why the day-to-day is just as crucial as looking five or 10 years down the road. But how exactly do you go about readying your business for the future? And, perhaps more timely, how can you prepare so that even something like a global pandemic doesn’t unsteady your trajectory? 

To answer these questions and many more, we’re joined on this episode by Rochelle Clarke, founder of Succession Strength and Continuity Strength. Rochelle has worked with numerous organizations to prepare them for the future, and her team’s bespoke action plans leave no stone unturned.

If you want to find out more about the five Ds that could derail your brand, or why commitment is just as important as capability, then this is the perfect instalment for you. 

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This episode of the Global Franchise Podcast is brought to you by fit20, a revolutionary 20-minute fitness concept disrupting the industry. For more information about how you can become a part of this exciting network, head over to fit20.com.