Today we're going to look at a real-world, actual scenario where, facing objections that threatened a mid-six-figure deal, I responded to those objections with listening, empathy, understanding, and problem solving. This is real meat-on-the-bone stuff - the must-do, tactical and practical art of not falling into pitfalls, traps, or bad habits and instead getting the customer on your side to get deals done. Learn more about these and other ways to improve your sales skills at mikekerrison.com!