On the Formula, host Trevor Carlson breaks down the elements of achievement with world class performers. This weeks guest is Flitebrite's Ben McDougal.Ben is a world class community builder and branding expert. He runs the Des Moines chapter of the Kaufman Foundation's 1 Million Cups, where entrepreneurs share their businesses every Wednesday.Apologies for the rough audio on this one, it was the first one we recorded in person. Thanks ahead of time for suffering through to hear the great advice that Ben provides.Some topics covered include:-Passionate about video games, networking, and craft beer-Working from laptop from anywhere-Coming home to easy-What goes into a successful brand?-Persistence and commitment to brand building-What is 1 Million Cups?-What makes a good presentation?-Lessons learned from being involved in 1 Million Cups for the past 5 years-Knowing when to quit-What events to go to in your community-His experience at Jet Set Studio organizing events-Working on the future of beer flights-Story of Flitebrite-Don’t Clone Yourself - Lessons in Team Building-State of the Craft Beer IndustryMost Impactful Audiobooks: All of Seth Godin's bookshttp://amzn.to/2vhUdgdLinks from the show: Ben on Twitter - https://twitter.com/BENovator?lang=enFlitebrite - http://www.flitebrite.com/Jet Set Studio - http://www.jetsetstudio.net/1 Million Cups Des Moines - http://www.1millioncups.com/desmoinesThis episode is produced and edited by Helixacademy.co

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