How do you make sure you're building a product people actually want? You need The Founder's UX Playbook to Prevent Product Failure. In this interview, PlaybookUX CEO and former product manager Lindsay Allard shares her complete playbook for user research. Learn how to ask unbiased questions, the secret to getting brutally honest feedback (even when it's scary), and how to turn messy qualitative data into actionable insights that will save you from building the wrong thing. Check out the company: https://playbookux.com

Book a 1-on-1 advisory session with me to apply these principles to your business: https://calendly.com/wltb/advisory

👀 CONNECT WITH SEAN

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🕒 CHAPTERS

00:00 - The Founder's #1 Job: User Research

02:10 - Step 1: Finding Your True User Persona

05:49 - Step 2: How to Ask Unbiased Questions

09:40 - Step 3: Getting Brutally Honest Feedback

11:42 - Step 4: Turning Messy Feedback into Actionable Insights

17:58 - Step 5: How to Find the RIGHT Users for Feedback

20:52 - Step 6: How to Compensate Users for Their Time

22:38 - Why Founders Are Scared of User Feedback (And Why You Shouldn't Be)

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