262: The Four Layers of Thought Leadership with Carol Cox

I remember last year I was doing some research and I googled “famous thought leaders.” Guess what the results were? All men. Now, we know there are women thought leaders: Brene Brown, Mel Robbins, Nikole Hannah-Jones, Minda Harts all come to mind. But, Google hasn’t caught on yet. Why not? Because we need MORE women thought leaders to flood the zone.  This is where you come in and this is why I’ve been talking a lot on the podcast about thought leadership and the role it plays in your business and for you getting bigger opportunities and the impact you want to have. It’s also why I created our Thought Leader Academy - to give women entrepreneurs and professionals a place where they can develop their thought leadership ideas and signature talks. In this episode, I’m going to talk about 4 key layers that make up thought leadership. These are layers I’ve identified as I’ve worked with our clients over the years on their keynotes, TEDx talks, and thought leadership messages and as I’ve worked on my own. Download our FREE workbook on how to position yourself as a thought leader: https://www.speakingyourbrand.com/guide/.  About Us: The Speaking Your Brand podcast is hosted by Carol Cox. At Speaking Your Brand, we help women entrepreneurs and professionals clarify their brand message and story, create their signature talks, and develop their thought leadership platforms. Our mission is to get more women in positions of influence and power because it's through women's stories, voices, and visibility that we challenge the status quo and change existing systems. Check out our coaching programs at https://www.speakingyourbrand.com.  Links: Show notes at https://www.speakingyourbrand.com/262 Download our FREE workbook on how to position yourself as a thought leader: https://www.speakingyourbrand.com/guide/.  Apply for our Thought Leader Academy: https://www.speakingyourbrand.com/academy/  Schedule a consult call with us to talk about creating your signature talk and thought leadership platform: https://www.speakingyourbrand.com/contact.  Connect with Carol on LinkedIn = https://www.linkedin.com/in/carolcox   Books mentioned: The Signature of All Things: A Novel by Elizabeth Gilbert Big Magic: Creative Living Beyond Fear by Elizabeth Gilbert KLF: Chaos Magic Music Money by JMR Higgs Podcast: A mind-bending, reality-warping conversation with John Higgs Related Podcast Episodes: Episode 241: The Expert Trap: What Holds Women Back from Thought Leadership with Carol Cox Episode 259: Connecting Your Business and Your Thought Leadership with Carol Cox