Keynote Clarity for Thought Leaders with Jon Cook

The Four Main Chemicals In Your Audience’s Brain | Keynote Clarity for Thought Leaders with Jon Cook Flash Briefing


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I spent the past three years investing thousands of hours and tens of thousands of dollars studying brain science and neuromarketing. 
Did you know there are four base chemicals found in our brains that can be activated by specific types of statements and experiences? These create a chemical reaction in our brains that releases one of those specific chemicals. We can literally turn storytelling into chemistry class and mix certain stories to create emotionally positive responses from our readers.
If that sounds interesting and maybe even a little scary, you’re right - it is...unless we treat our brains with the utmost respect. Over the next few days, I’m going to share about each of these four main brain chemicals and how we can ethically leverage brain chemistry to better connect with our audiences.
I hope you’re ready to get your ‘nerd’ on. Talk to you tomorrow!
The Keynote Clarity for Thought Leaders Flash Briefing is presented by Jon Cook, founder of Keynote Content. Jon and his team help thought leaders, namely speakers, coaches, and consultants, craft and share their messages to better serve their audiences. Connect with Jon and his team at Keynote Content by visiting keynotecontent.com. You can subscribe to The Keynote Clarity for Thought Leaders Flash Briefing by visiting bit.ly/KeynoteClarity and enabling it there. Then, all you have to say is, “Alexa, what’s my flash briefing?”
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Keynote Clarity for Thought Leaders with Jon CookBy Keynote Content with Jon Cook