Launching with Heart

The Four Phases of a Kick-Butt Launch


Listen Later

Each phase of your launch is super important, and today we’re going into what four phases are vital for the success of your launch. There is a big difference between a launch being hard and working hard on your launch. If you’re putting effort into the outcome of your launch that’s awesome! But your launch should not be hard, it should be rewarding!

The pre-launch runway is your first phase. This is your planning and prepping phase. You know your launch is coming but maybe your audience is still seeing content that’s not all about your new offer. 

Next is the launch event promotion phase. This is the part of the launch where you are warming up your audience by revealing your launch event. Maybe it’s a challenge, a live series, whatever makes sense for your business and your offer!

Then you have the actual launch promotion. This is the phase that most people think about as a launch. Your cart is open you’re actively promoting your offer until the cart closes. This is when you’re telling your audience exactly what you are selling and how it can directly benefit them. 

 

After your cart closes you have the post-launch wrap-up phase. This is where you reflect, calculate the numbers and see how successful your launch was. You need this step because it’s incredibly important to figure out what worked and what didn’t for your launch. Do a lot of reflecting to make your next launch even better. 

I hope this helped clear up any confusion on what are the important phases of a launch are, and definitely stay tuned for me to get into more detail about how to make each phase successful!

If you’ve enjoyed this episode of the podcast I would love for you to take a screenshot and head over to Instagram and share in your stories. Make sure to tag me @lizze.seaburg so we can connect! 

 

If you’ve enjoyed this episode of the podcast I would love for you to take a screenshot and head over to Instagram and share in your stories. Make sure to tag me @lizze.seaburg so we can connect! 

 

If you want to take the next step and claim your $500 off for Conquer Your Content visit=

www.lizzieseaburg.com/cyc Code- PODCAST

 

Connect on IG: @lizzie.seaburg
Visit the website: www.lizzieseaburg.com

Ready to take your launch to the next level? Let’s work together!
https://hello.dubsado.com/public/form/view/60d24e16bc864b6c5e7811de

...more
View all episodesView all episodes
Download on the App Store

Launching with HeartBy Lizzie Seaburg