Myths of Selling to Government

The Freebird Way to Present


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Most people structure their presentations all wrong. They bury the good stuff and save pricing as the finale'.  Good presentation lessons can be learned by going to concerts. Yep, concerts. (Remember those?)

In the Freebird episode, we poke holes in the typical structure and provide an alternative that gets the audience engaged quickly and ends on a high note. We focus on public sector, SLED and other government markets, but the lesson from the rock gods applies to any presentation.

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Myths of Selling to GovernmentBy Rick Wimberly

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