The Pitch

#99 The Friends & Family Gap

11.04.2020 - By The Pitch | Startup InvestingPlay

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In VC, before you pitch investors, you’re expected to get some initial cash from friends and family. Getting this money is a critical first step for a new startup. But what if your friends and family aren’t wealthy? Two founders tell us what that experience is like, and how it’s shaped the way VC investors view their companies.

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