Lose five pounds of belly fat in five days! Sound too good to be true? Yeah, it probably is and because of that, you would expect the FTC to be all over it. But instead of weight loss products, what about IoT products? What’s fair? What’s deceptive? In this episode of the IoT show, I speak with Jared Ho about the FTC’s role in IoT and some guidelines to help your company navigate through the gray.

Read the rest of the show analysis notes at: http://bit.ly/IoTPodcast77notes

This show is brought to you by DIGITAL OPERATING PARTNERS

Related links you may find useful:

• Season 1: Episodes and show notes
• Season 1 book: IoT Inc
• Season 2: Episodes and show notes
• Season 2 book: The Private Equity Digital Operating Partner
• Training: Digital transformation certification