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What makes marketing content truly effective, especially in trust-based, professional industries? In this episode of Muhami Matters, Chris Adams is joined by Gareth Williams, founder of The Createologists, to explore the 5 fundamentals of content that connects: shareable, consistent, discoverable, targeted, and authentic.
They also unpack the power of storytelling, why real engagement matters more than impressions, and the often-overlooked importance of making content about “you” - the audience!
This conversation blends creative insight with practical strategies, making it essential listening for lawyers, consultants, and business leaders looking to stand out with purpose.
In this episode:
Guest: Gareth Williams – Founder, The Creatologists
Host: Chris Adams – Founder of Muhami & CJA Consulting
Topics Covered:
Connect with Gareth:
📍 thecreateologists.co.uk
📸 @thecreateologists (Instagram)
Connect with Chris / Muhami:
🌐 muhami.ae
📸 @muhami.ae
Visit www.muhami.ae for legal knowledge and to connect with lawyers who can solve your legal issues.
Visit www.cjaconsult.com for marketing & business development services catering to professionals
Hosted on Acast. See acast.com/privacy for more information.
What makes marketing content truly effective, especially in trust-based, professional industries? In this episode of Muhami Matters, Chris Adams is joined by Gareth Williams, founder of The Createologists, to explore the 5 fundamentals of content that connects: shareable, consistent, discoverable, targeted, and authentic.
They also unpack the power of storytelling, why real engagement matters more than impressions, and the often-overlooked importance of making content about “you” - the audience!
This conversation blends creative insight with practical strategies, making it essential listening for lawyers, consultants, and business leaders looking to stand out with purpose.
In this episode:
Guest: Gareth Williams – Founder, The Creatologists
Host: Chris Adams – Founder of Muhami & CJA Consulting
Topics Covered:
Connect with Gareth:
📍 thecreateologists.co.uk
📸 @thecreateologists (Instagram)
Connect with Chris / Muhami:
🌐 muhami.ae
📸 @muhami.ae
Visit www.muhami.ae for legal knowledge and to connect with lawyers who can solve your legal issues.
Visit www.cjaconsult.com for marketing & business development services catering to professionals
Hosted on Acast. See acast.com/privacy for more information.